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Tracking Rankings on YouTube

How to track YouTube ranks.

Maja Nagelj avatar
Written by Maja Nagelj
Updated over a week ago

Nightwatch offers a powerful platform to monitor your performance across various search engines, including YouTube. Whether your goal is to refine your video marketing strategy or analyze the reach and engagement of your content, Nightwatch provides comprehensive insights into how your videos rank on YouTube and other search engines.

How to Track YouTube Ranks

To begin tracking the ranks of your YouTube videos or channels, follow these straightforward steps:

1. Add the Video or Channel URL

  • Navigate to the Nightwatch dashboard and locate the blue (+ Add URL) button in the bottom-left corner of the page.

  • Click the button to input the URL of the video or channel you wish to monitor.

  1. Enter the Correct URL Format:

    To ensure accurate tracking, make sure to input the URL in one of the following formats:

  2. Select the Search Engine:

    After adding the URL, choose the platforms where you want to track performance. Nightwatch allows you to monitor organic ranks for your URLs on both YouTube and Google.


Note: Currently, we do not include tracking for Video Snippets on Google. However, we are actively working to introduce this feature soon.

Why Track Rankings on YouTube?

Tracking your YouTube rankings can offer several key benefits:

  • Enhanced Strategy: Identify which keywords drive visibility and optimize your content accordingly.

  • Performance Monitoring: Understand how your videos perform over time, ensuring your content strategy aligns with audience preferences.

  • Cross-Platform Insights: Gain a broader perspective by monitoring video rankings on both YouTube and Google, helping you capitalize on search opportunities across platforms.

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