Use Case: How do I know if the recent on-site optimisation resulted in gains or losses of my keyword rankings?

Nightwatch can help you track the gains and losses of your keyword rankings. This can be particularly useful to track, especially when your website went through a recent on-site optimization which may have an effect on your website's performance.

Here’s how you can track the gains and losses of keyword rankings:

  • Click into your preferred website’s dashboard
  • Click “All keywords” at the left sidebar
  • Scroll down to the list of keywords
  • Click on the pencil icon of any particular column of your choice
  • Select “D/W/M change” to see how your search rankings have changed recently
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